If the search giant Google thought your website was important enough to list near the

top of its search returns what would that mean for your business?

SEO or Search Engine Optimisation is the process of improving the visibility of your website through organic search results. This means that through back-links, keyword focused content and submission to local directories your site will be deemed more important by the search engines. SEO Glasgow or anywhere is about being found locally which is very important for a small bricks and mortar business.

In simple terms this means that more of your potential clients find you when they do a search.

Why Should I Care About SEO?

If you have a website which you’re not doing SEO on then it’s similar to having a fabulous billboard that really sells your business to clients but sticking it in the middle of the desert where no one will ever see it.

The reason for this is that there is a lot of competition on the Internet with Billions of pages available and Billions of searches each day and in order for you to be found by the people searching, the search engines have to decide that you have what these people are looking for.

But you have a small business, you can’t handle billions of clients! That’s why we provide local SEO; SEO Glasgow, SEO Edinburgh, SEO any town or city in the world.

We bring local clients, looking for local goods, products or services direct to your door…

How Do I Do SEO?

On-Page Optimisation

The right way to optimise your site is to have the page correctly set up in the first place, targeting a specific search term or ‘keyword’ that lots of your target clients are likely to be looking for. This is known as on-page optimisation.

Off-Page Optimisation

This is the SEO optimisation which takes the most effort and needs to be done on an ongoing basis.

In this you need to build back links from other sites to your pages. Back links are when another web page has a hyper link (the blue links that you see within pages that when you click them takes you to another web page) that points to your web page.

Search engines look at the number and quality of back links that your site has and determines what the page is about and as a result decides how relevant your page is to people searching. How relevant the search engine thinks you are drives which page of your site will be shown in the results it returns.

These links can be generated in a number of ways from blog posts, article directory submissions, entries on other related websites etc.

Social Media

Google now wants to know how social you are, how approachable your business is and how easy it is for your clients to get in touch with you.

How Can We Help You With SEO?

We can review your existing site and assess the onpage SEO providing recommendations on what needs to be changed to optimise, or even carry out the changes for you.

We can develop a link building programme for you that boosts your current site and page rankings and helps push them towards the first page of Google.

We can also provide a full SEO growth package where we target a new keyword each month for you, creating a new page for your site, article for submission to the article directories and build a complete set of several hundred links to your new page each month. We recommend targeting low to medium competition keywords with healthy monthly searches and typically expect to achieve first page placement on Google for these articles which can bring you lots of new clients.

We can set you up on the ‘big four’ social media platforms and give you advice on the best way to write your profile, handle comments, add posts and when to use each platform.

What Do You Need To Do Next?

Don’t delay, pick up the phone and call us now on 0141 416 2641 or email help@MFSB.biz and we can discuss your exact requirements, gather the information for your SEO Campaign and start setting you up straightaway and get ready for that client stampede.