This video explains the difference between a mobile optimised website and a PC one and why its vital for your business to provide mobile users with a positive experience.
The key things you need to consider are…
- 61% of mobile internet users won’t return to a site they had difficulty accessing
- 40% of mobile internet users would go to a competitors mobile site
When you consider that…
- 90% of mobile internet users take action
- 50% of mobile users buy
Can you really afford to be sending them to your competition?
When you log onto your site on your mobile if you…
- Can’t read it at arms length
- Have too much information on the page to easily scan through it
- Can’t easily click the links using your thumbs
- Have lots of pictures that make the page slow to load (users won’t wait more than 30 seconds and many less than that)
- Need to pinch and zoom to read it
- Have a flash site (these will be blank on an iPhone or iPad)
Then you are sending your customers to your competitors!


